$199.00 USD

MIDDLE HOUSING TRACK: Marketing a Property with Middle Housing Potential

It takes more than just a listing on the MLS to get top-dollar for a property with middle housing development potential.

Can a developer add a duplex, triplex, fourplex, ADU, townhouse, cottages, or courtyard apartments to a property under HB 1110? If so, you, the listing agent, need to paint a Development Opportunity Picture.

In this course, Denise Lones will be discussing how to approach marketing a property with middle housing development potential, and then Shauna Naf will guide you through the Middle Housing Development Listing Checklist which is your guide for creating a robust set of listing information designed to get the seller top dollar for their property.

Real estate agents are pros at marketing a tangible property - a house that is right there in front of them. But how do we market a property's potential? It's so much more than just selling land! This is a skill that is going to become in-demand in the years to come. Don't get left behind!

You will learn:

  • How to create an Opportunity Picture that developers will get excited about

  • The tools needed to create that opportunity picture

  • You will also receive the Middle Housing Development Potential Listing Checklist that you can use to develop your own systems and processes based on opportunities in your market

This course is a must-have for anyone considering listing developable property in the years to come.